Build a company.
Not just a startup.
Build, run and grow your company with Aury.
Give Aury an objective. It understands your business, brings in the right expertise, gets the work moving, and learns from what happens.
From an idea at the kitchen table to a company built to last.
Free Founding Tester Beta — live now · Free while the beta runs. No card, no subscription, no charge.
- Decide
- Prove
- Build
- Launch
- Operate
- Grow
- Own
Margins are falling and we need more commercial work.
Aury reads the company behind the question before it answers it.
Bring the company's real problems here.
- “Review my numbers and tell me what is at risk”Prepared for you
- “Work out who the customer really is for”Prepared for you
- “Diagnose this problem”Prepared for you
You don't pick a tool. You say what the company needs.
Find customers · Increase revenue · Improve margins · Validate an idea · Launch a product · Enter a market · Fix an operating problem · Improve pricing · Build a repeatable acquisition system · Make better decisions · Reduce founder dependency · Create institutional memory
The work is the means. The outcome is the reason.
What happens after you ask.
One objective, your company read, the right people on it — and something measurable at the end.
“Margins are falling. We need more commercial projects.”
Done when the margin gap is located by project type and there is a commercial pipeline plan on the board.
Aury reads the company in its own language before it plans anything.
- Enquiries and quotes, last 12 months
- Booked work by project type
- Crew hours and subcontractor costs
- Project margin, quoted against delivered
- 01Read the last year of quotes and delivered marginFinance
- 02Compare commercial and residential demand in the regionResearch
- 03Name the two project types to stop quotingStrategy
- 04Prepare an approach for eight commercial contractorsAcquisition
- Done inside Aurygine2 steps
- Read the open web1 step
- Prepared for you1 step
Send the email
Aurygine sends this exact email from your connected sending address, once, and files a receipt you can reopen.
Waiting on you — and on a connected sending address. Until then it stays prepared.
- Margin gap identified on two project types
- Three subcontractor costs flagged above quoted rate
- Commercial share of quoted work: 18% → target 35%
Demo scenario data — not a customer result.
Fit-out work is quoted on residential rates. Price it separately.
The next quoting mission starts from that, not from zero.
One company system.
Aury works through one company workspace. Five surfaces, one record underneath.
- 01Control TowerWhere you give the company an objective and watch the work move — missions, progress, and everything waiting on your approval.You getobjectives · missions · approvals · progress
- 02Company MemoryThe record the company keeps for itself: decisions with their reasons, the evidence behind them, outcomes and lessons.You getdecisions · evidence · outcomes · lessons
- 03DeliverablesThe work produced against your objectives — briefs, research, plans, analyses and drafts, each attached to the mission that made it.You getdocuments · research · plans · drafts
- 04LibraryAurygine's operating knowledge — playbooks, frameworks and the School of Founders — alongside what your own company has learned.You getplaybooks · frameworks · chapters
- 05HandoverThe company organised as something ownable: assets, records, relationships and the account of how it got here — kept transfer-ready.You getassets · records · ownership trail
Everything above is one company — not five tools you have to keep in sync.
Studio is the human layer beside it: sessions with experienced operators when a decision is too big to make alone.
A team, not a toolbox.
These are not nine products to buy or nine departments to hire. They are the capabilities Aury can bring to one objective, inside the same workspace.
You are not buying nine tools. You are buying a company that can do this work.
Your company doesn't reset every conversation.
A chat has conversations. Aurygine builds a company record.
Kept by the business, not by the thread.
- What was decided, and why
- What customers said
- Which price was tested, and what happened
- What the research found
- What the work produced
- What changed afterwards
- Who owns it
- Month 1Decision
€3,900 feels right.
A number chosen from instinct — recorded, with the assumption underneath it.
- Month 1Evidence
Six quotes, and what they cost to deliver.
The records the decision will later be judged against.
- Month 3Outcome
€4,800.
Delivery cost is known. Aury flags the margin gap, with the hours it read.
Six months in, the company knows things the founder doesn't have to remember.
You never start from a blank page.
Playbooks and chapters you use, not articles you read.
- Prove people want it — before you build.
- Sound like a real company from day one.
- Ship the smallest useful version.
- Get real customers, without shouting.
- Run the company without keeping it in your head.
Plus 10 School of Founders chapters: Starting · Finding the Problem · Building · Selling
Filed as the work happens, kept by the business.
- Decisions, with the trade-off written out
- Evidence behind them
- Lessons filed by past missions
The opening line of the next mission's plan.
What Aurygine knows, plus what your company learned, becomes a better next decision.
Aurygine doesn't promise you'll reach it. It makes sure you can see it long before anyone asks you to scale.
- Build it.Start from an idea, or from the business you already run.
- Run it.Work that keeps moving, with the decisions kept for you.
- Grow it.One bet at a time, measured against your own records.
- Know it.The company holds what it learned, and starts from it next time.
- Own it.Assets, accounts, records and relationships stay yours.
A company whose decisions, work, economics and knowledge are organised is easier to run — and easier to hand to someone else, if that day comes.
HandoverBuild something worth owning.
Keep it. Grow it. Bring in partners. Raise. Pass it on. Sell it.
Aurygine creates optionality. Own before you dilute. Prove before you scale.
Build it · Run it · Grow it · Know it · Own it
Great companies shouldn't belong only to people with technical teams, investor networks or large amounts of starting capital. More people should get the chance to build.
- Every asset
- Every decision
- Every account
- Every customer relationship
- Every important record
Free, early, and honest about it.
Free while the beta runs. No card, no subscription, no charge. We ask one thing: build something real in it, and tell us where it fails.